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Tuesday, August 30, 2011

Introducing a new brand

Scandia Down

Monday, August 29, 2011

Gathered Information


Goal = To create a simulation of immersion and facilitate early foreign language learning

Virtual Language Learning

  • Improvised Learning
  • Community involvement
  • Real-world sharing and experience
  • Offline merging online


Physical Boundaries

Time difference

Accessed through public education in the classroom

Occurs online and in the classroom

Occurs across countries with appropriate technology
Specific countries (US, Middle East, China, Europe)

Attention Span

Practicing regularly
A certain level of understanding the first language, and making sure the other understands their language as well. Like spelling or vocabulary
With younger children they have a short attention span. 2-3 minutes. Also taking into consideration boys verses girls.
Verbal/ and most likely writing as well
Children knowing how to work the computer/ application

What/who is involved

Elementary school children across countries and cultures

Teachers across countries and cultures

  • Superintendents/ principles
  • Parents

Equipment needed


Internet Connection

Wacom tablet?



Class—those that can afford this technology

Public School Education System

Gender: Male + Female

Approximate Age: 3-12 years old, Preschool through Elementary

According to the National Center for Educational Statistics, more than one in 5 school-aged children (21%) speak a language other than English at home.

Individual + Community (define wants, needs, tools, symbols, markets, icons, etc)


Cross-culture communication (Ex/Nurses, doctors, police officers, journalists, politicians, etc)

bi/multilingual communities

Better understanding of own language

Better business

Connecting with other cultures/learning about and from others

Social skills and structure




Social connection with peers

Varying and engaging activity


Positive role models

Define Audience:

Elementary Schools Preschool-8th Grade, Ages 3-14 years old
Begin teaching your child as early as possible. Children's unique ability for internalizing language decreases over time. Although some parents worry that introducing multiple languages to a young child can create confusion, studies have shown that children can identify and compartmentalize separate languages by the age of 3.


Visuals about and for the community (motivations for participation)

What’s already out there

It identifies the nation’s language needs across the range

of communities and cultural groups that it contains;

it surveys and examines the resources available; it

identifies the role of language in general and individual

languages in particular in the life of the nation; it establishes

strategies for managing and developing language resources as

it relates all of these to the best interests of the nation

through the operation of some suitable planning agency

Speech Therapy—ideas to include within program (Game Learning)

25 percent of US elementary schools report teaching foreign languages and drops to only 15 percent when including only public schools.

200 million Chinese school children are studying English, which is a mandatory subject for all primary school students, only 24,000 of 54 million US primary elementary and primary school pupils are studying Chinese

National Security Language Initiative

established by the Bush Administration in 2006, are focusing government resources on increasing foreign language education starting at the kindergarten level. NSLI focuses on previously less-popular languages, which the government considers “critical-need languages,” such as Arabic, Farsi and Russian, all of which are becoming increasingly important to America’s future participation in global politics.

Most popular Languages currently being taught:

  • French, Spanish
  • Chinese, Arabic
  • Need for: Arabic, Farsi, Russian

  • Interview Questions
  • American Child, 8 years old
  • -What is your favorite subject in school and why is it your favorite?
  • -Why do you enjoy learning about that subject?
  • -What do you like to read?
  • -When did you start using the computer and what do you use it for (games, school work)?
  • -What kind of computer games do you play?

-What do you enjoy doing after school?

-Do you have siblings?

-Do you help your siblings or classmates with schoolwork?

  • American Elementary School Teacher, 28 years old

-Why do you feel like foreign language education is important?

-What is the biggest challenge in teaching foreign language in Elementary schools?

-In general, what is the biggest challenge you face as a teacher in your classroom?

-What other subjects could facilitate foreign language learning?

-In your opinion, what are a few of the gaps found in public education, specifically regarding foreign language?

-In your opinion, at what age should foreign language education begin and why?

-What are a few barriers of students that know a second language versus those that speak one? What are the social effects of this in the classroom?

One sentence

This community is made up of participants in the elementary, public education system and responds to shared value of building social skills though foreign language.

Thursday, August 25, 2011

MX- Reading and Video Responses

Seven Types of Intelligence:
In this article it talks about seven very different types of intelligence. When reading I thought to myself how each is a like someone I know, or similar to very smart celebrities. Each gave different characteristics such as shy, being leaders, or how they identify them self in social surroundings. I also thought it was interesting the variety in different activities that each type is drawn to. I thought it was interesting to think about how as designer we could visually communicate to each different type. What types of problems each type faces when it comes to learning.

Web Squared: Web 2.0 Five Years On
This article discusses how the web has moved from an access to information to a way to shop, network with people, and really find new ways to educate people. From there we have moved from the screen to touch screen smart phones. I think that this new way of accessing web and sharing information is very unique. However, it brings up the question what will happen to computers. As they mentioned what is next. The easy access of the internet right now seems like it can't be topped. I thought it was very interesting how they compared the internet to a growing baby. I an interesting point was when they discussed the huge numbers of the internet and how it is being broke down into different identities. That identity is then reflected into a new layer of the "structure". I think this is what makes social networking, wiki, and bargaining on the internet its core value.

Media Smart: Kids Learn how to navigate the multimedia world.
This shows the example of kids learning film making skills. However, it goes beyond just becoming more creative but how to communicate better. I noticed through many of the projects these kids were working on that they worked in groups as well. By understanding and being more involved in what their making helps them communicate better and understand the subject better. As we discussed in class, this video introduces a new value to education. Asking kids from news papers how they identify with an image, and making documentaries of the elderly in the community. They are learning skills based around what the texts books are telling them but applying them in different medias.

Changing Education:
This video throws a lot of good useful information at you. They discuss how the education system when it was first created was meant for a much smaller population of people who went to school and onto college. Now days as schools are becoming more populated they are finding different ways in which to teach, thus more diversity within the schools. Changing how the schools systems act is a problems that many of the administrators face. Should schools move into a different format of teaching than they are right now. Its been proven that children learn differently yet we compare them all the time; based on standardize tests, AP classes, but what value does that up hold? Kids are taught to go to school, never mess up, go to college, get a high paying job and be happy. What if on the way, people stopped worrying so much on the economics and started to focus on the interests of the child and develop ways to teach them through that, making the happiness grow along the way and value something deeper rather than whats in store for lunch.

Henry Jenkins on Transmedia
A point that Henry Jenkins made that I could not get out of my head was when he said "Orwell's fear was big brother is watching you but really we are watching each other". My mind contemplated on this thought for awhile because we are in the midst of a transition between one media change and another. He talks about "convergence culture which is a world which every story, every sound, brand, image, relationship plays itself over the maximum number of media channels" This is fascinating because is it good or bad. To stretch out stories, ideas, and sometimes values and make create new ways of showing them on the media. He used the Obama campaign, and how the black eyed peas dude took his speech and created it into an interesting song, while Obama was using social networks to get votes. One part of the media and having smart phones that are linked to youtube or facebook is that it becomes free advertising. One simple idea like the coca-cola true happiness was spread quickly.

Interest- driven Learning
She talks about the value technology that it has with people is good, however its function right now should be more broad, such as education. People are on social net works to self express themselves, using a like on facebook, or following someone on pin-interest. But how do we take that self expression and converge it into the class room. She mentions that these sites are brought up in ones home and not in the public.

The Machine is Us/ing Us
This video literally shows us the flexibility of virtual text. It can me mended with much easier than the old school pencil and paper. Virtual text can be a link, button, and with the right mind organization help you to code a website. With these codes the machine helps us to decode language between each other and break down the structure of the information and literally organize what pages we may like. They say a picture can speak a 1,000 words, with the invention of flickr, videos on youtube we now have access to virtually any type of image we desire. This video made me realize how much I even depend on the internet and how broad it is. It brings to light that we need to be the ones organizing the information and we are teaching the machine.

Monday, August 1, 2011