Web Design is 95% typography

While reading Web design is 95% typography it made me have some personal questions on web design and how we interact with it. In the article she says 95% of information on the web is written language. One point I tried to remember that even though up to 95% of information is written that does not count for what is widely on the web. Web designers today have to take that into account while also thinking about ads, images, videos, etc. One part of the web is to get the viewer to engage into the information and want to read, and after they are engaged to be able to read the information comfortably. The article talked about how this applied to informational graphics, and overall text context. Just like they said in the lecture last week "simple is better" because people are overloaded with all the information coming out at them. This is an important factor to think about when creating a website. In the past week, in all classes, we have talked about the importance of creating an experience for the audience, and a positive one at that. By going back to the design principles, and really narrowing in on what will be the most comfortable for the viewer to see is how we, as designers, get that positive experience. Minimizing clicks, having some sort of navigation down (for the viewer to understand where they are in the site, because the internet never stops) all just a few of the ways we can approach this. Some great points that they made that were said over and over was, text point size, color contrast (because of the screen ) and typography is not about choosing fonts. Since the web is limited on how many typefaces it can use this is definitely something to think about.